Get ready, savvy shoppers! The countdown to the ultimate shopping extravaganza has begun. Black Friday 2023 is just around the corner, and the UAE is gearing up for a festive season filled with unbeatable deals and jaw-dropping offers.

Brace yourselves for a shopping spree like never before, as the most anticipated deals and offers are set to sweep across the Emirates. This article will unveil the secrets to unlocking unparalleled savings during the festive sales season.

Discover the hottest Black Friday 2023 deals in the UAE that will make your wallet thank you, from cutting-edge electronics to fashion-forward attire and everything in between.

You might also like to read Dubai Outlet Mall: A Haven for Savvy Shoppers!

What is Black Friday?

Black Friday is an annual shopping event that originated in the United States and is now widely observed in various countries, including the UAE. It typically falls the day after the American Thanksgiving holiday, the fourth Thursday in November. Black Friday marks the unofficial start of the holiday shopping season.

Brands and retailers offer significant discounts and promotions during Black Friday to attract many shoppers and boost sales.

Black Friday 2023, Aka White Friday Sales in UAE

In the Middle East, particularly in the UAE, the Black Friday tradition has taken on a unique twist, with many retailers adopting the term “White Friday” instead.

This regional adaptation reflects cultural nuances and aligns with the positive connotations associated with the color white in the Middle Eastern context. White is often symbolically linked to purity, clarity, and new beginnings, making it a fitting choice for a shopping event that marks the start of the festive season and the pursuit of great deals.

So, when looking for unbeatable discounts in the UAE, watch for the exciting White Friday deals that bring a touch of regional flair to this global shopping phenomenon.

Best Black Friday 2023 Sales in UAE that You Shouldn’t Miss!

Here are our top picks for the best and most anticipated Black Friday 2023 deals in UAE. Get ready to indulge in a shopping spree like never before and unlock exclusive offers to make this festive season one to remember.

So, let’s get it going and look at some of the craziest deals to help you save money while you shop your heart out!


Gear up for an extraordinary shopping fiesta as Noon unveils its highly anticipated Yellow Friday sales in the UAE, kicking off on November 21st. Brace yourselves for massive discounts that promise to redefine your shopping experience.

Emirates Islamic and Emirates NBD cardholders are in for a special treat, with an extra 20% off awaiting them on their orders, making the Yellow Friday sales even more irresistible.

With the craziest Yellow Friday sales on the horizon, customers can snag products from various categories at jaw-dropping discounts of up to 90% off. It’s a shopping bonanza where every click leads to unbeatable savings.

Stay on the lookout as Noon introduces new deals daily, ensuring the excitement continues throughout the Yellow Friday sales. Noon’s Black Friday 2023 sale invites all UAE shoppers to explore a world of discounts, daily deals, and unmatched savings. Don’t miss out on the chance to elevate your shopping game with Yellow Friday sales. The deals are set to be extraordinary, and the discounts are set to be unbeatable – get ready to shop till you drop!

Ali Express

AliExpress, a global e-commerce giant, kicked off its Black Friday 2023 extravaganza in the UAE with a spectacular early sale featuring discounts of up to 50%. From electronics to automotive, fashion, beauty, and more, shoppers can indulge in various categories, securing incredible deals on their favorite products.

The early Black Friday sale on AliExpress will last until November 30, offering an extended window of opportunity for savvy shoppers.

But the savings didn’t stop there—Ali Express is taking the deals to the next level by offering enticing cashback offers across various categories, including:

  • Decor Accessories: Enjoy a generous 6.9% cashback on home decor purchases.
  • Garden and Outdoor Items: Cultivate savings with a 6.9% cashback on garden essentials.
  • Women’s, Men’s, and Children’s Clothing: Stay stylish while earning a remarkable 6.9% cashback on fashion finds for the whole family.
  • Mobile Phone Accessories: Upgrade your gadgets with a 6.9% cashback on essential accessories.
  • Miscellaneous Categories: Benefit from a solid 5.4% cashback on a wide range of products.
  • Electronics and Gadgets: Score practical cashback rates, ranging from 2.3% for external storage to 0.75% on electronics from particular stores.

As the Black Friday shopping frenzy continues, AliExpress ensures that every purchase comes with a rewarding cashback bonus.

Don’t miss out on these exclusive deals, making your shopping experience budget-friendly and incredibly rewarding. Act fast—these savings are just a click away.


Namshi has turned November into an ultimate shopping bonanza with its Black November Sale, a month-long celebration of savings until the last day of the month. Shoppers are in for a treat with the opportunity to receive 100% cashback on select categories using the code NAMSHI. As an extra perk, ADIB cardholders can enjoy an additional 20% off, making their shopping experience even more budget-friendly.

The excitement doesn’t stop there – Namshi unveils new deals daily, keeping the shopping momentum alive throughout November. Fashion enthusiasts can indulge in discounts of up to 80% across various categories, including men’s, women’s, and kids’ fashion, shoes, bags, makeup, homeware, and fragrances.

Top international brands are up for grabs at irresistible prices, allowing customers to elevate their style without compromising quality. Namshi’s Black November Sale isn’t just a sale; it’s a month-long journey of discovering daily deals, cashback rewards, and substantial discounts across many categories.

Don’t miss out on the chance to transform your wardrobe and living spaces with top-notch brands at unbeatable prices.


VogaCloset is setting the fashion scene ablaze with its Black Friday 2023 sales in the UAE. Shoppers can seize the opportunity to enjoy a generous 45% discount on their entire purchase by simply applying the code “BLACK” at checkout.

Shoppers can purchase from various categories, including cozy sweaters & cardigans, trendy tops & shirts, and sophisticated heels & pumps, among other fashion essentials.

VogaCloset’s Black November deal is in full swing, offering discounts ranging from a tempting 20% to a whopping 80% off.

6th street

Get ready for a fashion fiesta as 6th Street, the multibrand fashion haven, gears up for epic Super Friday sales as part of the Black Friday 2023 deals in the UAE, starting November 21st.

Brace yourselves as 1400-plus renowned brands take center stage, offering an unparalleled shopping experience with over 200,000 styles at fantastic discounts.

The website will be a treasure trove of fashion finds featuring discounts of up to 90% off. But the excitement doesn’t stop there – shoppers can unlock additional savings with exclusive discount codes, making the Super Friday sales a budget-friendly paradise for style enthusiasts.

As if that weren’t enticing enough, 6th Street adds an extra layer of excitement with a lucky draw, where shoppers can win a luxurious car. For those seeking guilt-free shopping, 100% cashback awaits on orders over 450 AED, ensuring every purchase comes with a reward.


Fordeal is turning heads with its sensational Black Friday 2023 sales, offering jaw-dropping discounts ranging from 30% to 70% across various categories.

Whether you’re hunting for household essentials, the latest fashion trends, cutting-edge electronics, or playful toys, Fordeal’s Black Friday sale has something for everyone. And here’s the cherry on top – enjoy free delivery for purchases totaling AED 200 or more, adding extra savings to your shopping spree. But the savings don’t stop there – Fordeal doubles the fun with fantastic cashback offers, including:

  • Cashback: Reap the rewards with an impressive 12% cashback on a wide range of products.
  • Extra Cashback with Coupon Code: Unlock additional savings with a 7% cashback when applying the specified coupon code at checkout.
  • Smart Phones and Tablets: Upgrade your tech game with a 0.1% cashback on mobile phone purchases, ensuring every click and call comes with a little extra cashback bonus.


Amazon is making waves in the UAE with its much-anticipated White Friday sales, commencing November 21st and extending until November 28th.

Shoppers can revel in the joy of free delivery and exclusive extra discounts specially curated for Prime members, ensuring a seamless and rewarding shopping experience.

Dive into a world of savings as Amazon presents discounts of up to 70% across various categories. Whether you are searching for the latest gadgets, fashion trends, home essentials, or more, the White Friday sale is a treasure trove of unbeatable deals.

But the savings don’t end there – ADCB and Mastercard holders can unlock additional discounts using exclusive codes. Enjoy extra savings with codes like ADCB15, MC20, and MC50, making your White Friday shopping spree even more budget-friendly.


Sivvi’s November Super Sale has unleashed a shopping frenzy, with storewide discounts soaring to an impressive 80%. Fashion enthusiasts can shop from various popular categories, including clothing, accessories, shoes, bags, and beauty products, all available at irresistible markdowns.

The thrill doesn’t end there – these incredible discounts are on the table until November 30, giving shoppers ample time to revamp their wardrobes.

But wait, there’s more! As a delightful bonus, Sivvi is offering an extra 20% discount on all items, capped at AED 100. This means that in addition to the already slashed prices, you can enjoy additional savings, making your shopping experience all the more rewarding.

Don’t miss out on the chance to redefine your style with these unparalleled discounts and extra perks.

Sharaf DG

Prepare for an extraordinary shopping spree as Sharaf DG kicks off its much-anticipated DG Black Friday 2023 sales, beginning November 20th and extending until November 27th. Select orders will enjoy the perk of express same-day delivery, ensuring a swift and seamless shopping experience.

Tech enthusiasts rejoice as Sharaf DG unveils a generous 60% discount on many must-have electronics, home appliances, and gadgets. Commercial Bank of Dubai cardholders and FAB Bank cardholders are in for a treat, with exclusive extra savings awaiting them as a token of appreciation. But the excitement doesn’t end with discounts – Sharaf DG adds an extra layer of delight by awarding customers special travel vouchers and shopping vouchers worth AED 600.

It’s not just a sale; it’s a celebration of savings, perks, and unbeatable offers.

Sun and Sands Sports

Sun & Sand Sports is setting the stage for a Super Sports November with its Black Friday 2023 deals, featuring an extensive line-up of over 90 diverse sports brands spanning various categories.

The White November Sale is stealing the spotlight, presenting discounts of up to 75% on selected items and up to 50% off on major brands – a haven for sports enthusiasts seeking top-notch gear.

As if that weren’t thrilling enough, Sun & Sand Sports is sweetening the deal with additional discounts:

  • White November: Enjoy an impressive 30% off on a wide array of sporting essentials, adding extra savings to your shopping cart.
  • Extra 20-30% off (Coupon): Unlock even more discounts with an extra 20-30% off using a specified coupon code. This means that your favorite sports gear has an extra dose of affordability.

Dive into the world of premium sports brands without breaking the bank – your style game just got an upgrade (on discount, wink wink)!


Elevate your well-being with ongoing savings at iHerb’s Black Friday 2023 sales in the UAE. Embrace the philosophy that health is the ultimate wealth by actively participating in iHerb’s exclusive online sale. Take advantage of the current offerings, where health-conscious shoppers can enjoy a substantial 30% off on daily deals and reap the benefits of up to 80% discounts on selected products.

As a bonus, a 20% discount is up for grabs on renowned brands such as Twinings Tea, Thorne Research, and Gerber products. This ongoing promotion ensures that your journey towards a healthier lifestyle is not only accessible but also remarkably affordable.

Don’t miss out on prioritizing your health without breaking the bank. The iHerb White Friday deals are a continuous invitation to invest in your well-being, making premium health essentials just a click away. Shop now and embark on your path to optimal health.


Banggood’s Black Friday 2023 Sale is in full swing, treating shoppers to unparalleled discounts of up to 70% across an extensive range of categories. Whether enhancing your living space, restocking your hardware tools, or diving into the latest Digital Electronics, Banggood provides unbeatable savings.

But the excitement doesn’t end with discounts – Banggood is rolling out exciting cashback deals across a myriad of categories, including:

  • Men & Women Fashion: Strut in style with an impressive 14% cashback on the latest fashion trends.
  • Bags & Shoes, Clothing & Apparel: Elevate your wardrobe with a generous 13% cashback on essential accessories and apparel.
  • Smartphones, Tablet PCs, and Home Appliances: Embrace the latest tech with a 7% cashback on cutting-edge gadgets and cleaning essentials.

Enjoy a substantial 7% cashback across an extensive range of categories and discover a shopping experience where discounts and cashback combine for the ultimate win-win.


Boutiquefeel is rolling out the red carpet for fashion enthusiasts during its Black Friday 2023 sales in UAE, delivering a shopping experience with irresistible price slashes of up to 50% off! Shoppers seeking the latest trends in women’s fashion can shop from many choices, from chic dresses and stylish shoes to trendy jackets, tops, and skirts – all at prices that redefine affordability.

Whether revamping your wardrobe or searching for the perfect ensemble for a special occasion, Boutiquefeel’s Black Friday deals are the gateway to a fashion paradise with abundant choices and substantial savings. Elevate your style game and seize the opportunity to transform your wardrobe into a showcase of the latest and greatest in women’s fashion.

West Elm

Transform your living space with West Elm’s Crazy Black Friday 2023 sales in the UAE! Home decor enthusiasts can revamp their abodes with discounts ranging from 30% to a remarkable 50%.

You can grab the latest high-quality furniture featuring sleek lines, solid colors, and modern fabrics at the best available rates. It is a haven for those seeking a contemporary and chic touch to elevate their living spaces.

In addition to the incredible furniture deals, West Elm has sweetened the pot with exclusive cashback offers:

  • New Customers: Enjoy a generous 15% cashback if you’re a first-time shopper, making your home makeover stylish and budget-friendly.
  • Existing Customers: Even loyal customers got their share of savings, with a tempting 10% cashback, ensuring every purchase comes with a reward.

Whether you are a seasoned West Elm enthusiast or a first-time shopper, Black Friday 2023 is the opportunity to add a touch of sophistication to your home while enjoying substantial savings. Dive into modern aesthetics and discover how West Elm can redefine your living spaces with style and affordability.


ChicMe is taking the spotlight in the UAE with its sensational Black Friday 2023 deals, tailored explicitly for fashion-forward women. Shoppers are in for a treat with a site-wide exclusive discount of up to 40%, making it the perfect opportunity to revamp their wardrobes with the latest trends.

But that’s not all – ChicMe is turning up the style quotient with additional deals, including a buy-6-get-50 % off offer. This special promotion extends to various fashion essentials, including dresses, tops, jeans, swimsuits, shoes, bodysuits, skirts, and more. It’s a golden opportunity to mix and match your favorite styles while enjoying significant savings.

And for those looking to make a splash in the Swimwear Zone, ChicMe has everyone covered with a fantastic 35% discount on the total purchase. Dive into the latest swimwear trends and elevate your beach or poolside fashion game with unbeatable deals.


Fashion enthusiasts in the UAE are all set to be treated to a style spectacle during Ounass’ Cyber Sale, where the most coveted items, including clothing, shoes, handbags, accessories, and more, are up for grabs at jaw-dropping discounts of up to 80%.

It is a sartorial feast that every fashion lover should indulge in. The exclusive deals are available for a limited time, calling all shoppers nationwide to fill their bags without denting their wallets.

As a cherry on top, Ounass offers some incredible cashback deals to enhance the shopping experience further. Details are as follows:

  • New Customers: A generous 10% cashback awaits those venturing into the world of Ounass for the first time, ensuring that their inaugural shopping spree comes with an extra dose of savings.
  • Existing Customers: Even loyal patrons were not left behind, enjoying a substantial 6% cashback, adding an element of delight to their continued fashion pursuits.

Important Note: This is not an exhaustive list but a round-up of some of the most sought-after black Friday 2023 deals in UAE. The article will be updated as more brands launch deals around the weekend.

Final Word:

As we wrap up this journey covering the best and most anticipated Black Friday 2023 sales in UAE, remember the thrill of saving is as important as the joy of shopping.

Spend wisely, avoid overspending with credit cards, and make strategic choices. Let the deals enhance, not burden, your festive season. Happy shopping and even happier savings!

Also read: 15 Best Thrift Stores in Dubai to Shop for Less


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